PODIUM NEWS

INTERVIEW WITH ELENA NIKORA

Hello, my name is Elena Nikora

For 13 years I was the official expert of German manufacturer of premium quality products for permanent makeup. I tested and helped to develop the PMU products that hit the worldwide market. I’ve gained tons of experience, gave basic and advanced skills to the PMU artists in more than 50 countries around the world, I was a speaker at 65 international congresses and I am sincerely grateful to the company for this experience and opportunities.

All of this allowed me to dive deeper into the permanent makeup industry, which sparked the desire to develop my own products.

A new era for me has begun


  • Nowadays I focus on training, mentoring, and masterclasses. I still have some clients in several countries and bring individual aesthetics to every face.
  • I perform as a speaker at international conferences, generously sharing my long standing experience and also train new speakers.
  • I’m the global ambassador for the international brand of innovative PODIUM PIGMENTS.

PODIUM is the pigments every artist dreams of, and most important - every client we work with. Trust me and my huge experience.

My new collection of PMU pigments – a new era of me.


In 2008, I came to the permanent makeup industry. I witnessed the evolution of pigments for PMU. Previously, pigments for permanent makeup were mineral, then they were replaced by organic ones, and only after that hybrid pigments appeared. They all had their pros and cons.

Now I know exactly what PMU artists need. Every artist wants a simple pigment formula. We all want an easy solution.

Now I am at the beginning of a new chapter in my life and professional activity, and I really resonate with the philosophy and values of the PODIUM PIGMENTS brand that permanent makeup is designed to emphasize natural beauty, give confidence, turning each client's request into a unique story. We have a common mission - to bring more aesthetics to the world, based on a scientific approach, which will guarantee the safety and happiness of the client.

This is how the idea of my new collection of unique shades The New era of me was born.

The new collection reflects my experience, desire for quality and innovation, as well as love for interesting shades, offering unique color formulas for professionals.

We value your time and the time of your clients and therefore offer ready-made pigment formulas in one bottle. Now you don’t have to think about how many drops of different colors, diluents, and thickeners need to be mixed to get a desired color. PODIUM PIGMENTS is more than a pigment. PODIUM is the economy of your time and happiness of your clients. Also, PODIUM is the way to join a powerful international business community of PMU artists. PODIUM creates a unique and profitable story for every artist. We create innovations in the global industry of permanent makeup.